What does Bidaya mean?

Bidaya means "the beginning" in Arabic, the lingua franca of South Sudan.

Why does Bidaya exist?

Glad you asked. You can check out the “who” and “why” behind our organization here.


If you’ve ever wanted to change the world, you’ve come to the right place.

South Sudan became the newest nation in the world in 2011. However, just last year, they had the highest death rate of any nation on the planet, at 2 deaths for every 100 citizens. Furthermore, they were 3rd worst in the world in terms of infant mortality, with 9 out of every 100 live births resulting in deaths.

Economically, they were in the bottom 5% of all production world-wide. Couple all of this with the fact that healthcare is limited at best, and minimal in capabilities in the far reaches of the country, and you see that this is an area that needs attention and support.  SSHCO is a South Sudanese refugee-founded healthcare organization that is stepping in to enable the citizens and natives of South Sudan to gain access to healthcare, education, energy and power, and sustainable small business growth that will turn the tides of the outflow of immigrants and dollars into an influx of sustainable growth and services. Click Here for Statistical Source.  

How can travel apparel support a cause?

Each piece of Bidaya apparel funds SSHCO’s medications, education & development projects, and salaries for South Sudanese clinical workers in the far reaching regions of South Sudan. SSHCO is the only hope for a large portion of patients in South Sudan, and their sustainable projects are paving the way for the long-term growth and health of the nation at large. Bidaya gives 5% of all sales to SSHCO and their projects of hope, healthcare and sustainable growth in South Sudan. In addition, the owners of Bidaya are directly involved in aiding and supporting the development of a growing number of sustainable small business projects in South Sudan.

How can I get involved in Bidaya?

Share our story and mission with your friends and family. Sign up for our newsletter. Share your pictures wearing our gear, start a conversation, and follow us on Instagram, Youtube, or Facebook!

Where can I find Bidaya?

Currently we are available solely on our website.

What is the return policy?

Full Credits may be issued within 30 days of purchase on Bidaya is not responsible for any purchases made in other stores or on other sites besides All merchandise must be unworn, unwashed, and in the same condition it was received. To view the policy in full and start your Return, click here.

Is it possible to make a wholesale order?

Yes, e-mail to see if we can support your request.

Is it possible to make a personalized order for my organization or company?

Yes, e-mail to see if we can support your request.

What is the shipping process?

All Bidaya orders are shipped via the United States Postal Service. There is no extra charge for multiple items. To request expedited shipping please contact Bidaya at 760-512-1049 or Individuals orders that are not part of a larger team order will take 3-10 business days to arrive. For more on our shipping policy, click here.

Is Bidaya hiring?

Not currently. Stay tuned for future opportunities!

Can I track my order?

Yes, using the USPS tracking label you can track your order online using the USPS tracking service.

Does Bidaya ship internationally?

Unfortunately, we do not ship internationally yet. Stay tuned, as we plan to in the future!

What is Bidaya’s privacy policy?

At Bidaya, we respect your privacy and are committed to ensuring that your privacy is protected. We realize the importance of feeling safe online and take great care to safeguard the information you provide.

We take great care to ensure that your credit card information is not shared after your purchases. Using security measures through Stripe Credit Card Reader, your information stays private.Your IP address, billing address, shipping address, and e-mail address will not be shared with a third party (aside from entities that perform services for us, such as fulfillment) and are used solely by Bidaya for the purposes of improving the customer experience. If you choose to subscribe to our newsletter, you will receive e-mails. You may unsubscribe at any time. For more on our Privacy policy, click here.

What does having a Bidaya account do?

By creating an account you will be able to shop faster, be up to date on an order's status, and keep track of the orders you have previously made.

But I have more questions!

Feel free to e-mail with any questions.